Moving Minds: Giuseppe Serio hosts Masum Mir

In this Moving Minds episode, Giuseppe Serio sits down with Masum Mir, SVP & GM Mobility at Cisco, whose career spans the evolution of the internet, cloud infrastructure, and mobile networks at global scale.

Cisco, a valued Upstream partner, brings a perspective shaped by decades of building the network foundations that keep people, systems, and industries connected.

In this conversation, Masum explores how the worlds of connectivity and mobility are converging, why modern vehicles increasingly behave like distributed software platforms, and what the automotive industry can learn from building resilient, always-on network systems. 

He also shares his perspective on the shift from connecting people to connecting people, things, and spaces simultaneously, the growing role of ecosystems and partnerships in mobility innovation, and why cybersecurity and reliability are becoming foundational requirements for the next generation of connected transportation.

Watch the conversation for a broader systems-level view of mobility, where vehicles, networks, cloud, and AI are evolving together into a continuously connected platform for people, goods, and services.