It’s a Wrap for CES 2024

TAMMY LEVY

Director of Marketing Communications

January 17, 2024

What a week it was!

It was great seeing valued partners, customers, and industry leaders at this event. Cybersecurity for connected and software-defined vehicles was a main draw at the event, attesting to the growing importance that it plays and the measures taken to protect today’s and tomorrow’s vehicles from growing threats.

We presented at our partner booths; At the BlackBerry stand Tom Kaplan, Upstream’s Director of Data Analytics, showcased our joint demo with BlackBerry IVY® highlighting simulations of automotive cybersecurity attacks. These attacks were detected by Upstream’s detection and response cybersecurity solution using the BlackBerry IVY® connected vehicle data platform, showing the synergy at play when combined together.

Demo scenarios include:

  1. Identifying anomalies in vehicle systems such as ADAS by analyzing vehicle signal data and comparing insights across the vehicle fleet.
  2. Detecting a black hat attack by monitoring for abnormal battery drain in EVs

Jason Masker, our Director of Solutions Architecture in North America, presented at the AWS Automotive booth, focusing on how Upstream and AWS Automotive work together to leverage GenAI for turbo-charging automotive cyber investigations.

If you missed us at CES but would like us to walk you through the Upstream-Blackberry IVY demo, just reach out!

Team Upstream at BlackBerry & AWS stands

Upstream’s Jason Masker discusses GenAI at AWS

Newsletter Icon

The 2025 Global Automotive & Smart Mobility Cybersecurity Report

Newsletter Icon

Subscribe
to our newsletter

Stay up-to-date on the latest trends, emerging risks, and updates

Securing the Future of Agriculture: The Role of AI-Powered Cybersecurity in Protecting Connected Farming Ecosystems

This blog is the second in a series exploring the impact of technology on modern agriculture.  As agriculture undergoes a digital transformation, the integration of…

Read more

The Future of Agriculture: How Connected and Autonomous Technologies Are Transforming Farming

The agricultural industry is undergoing a technological revolution, driven by advancements in autonomous machinery, connected IoT devices, and AI-driven analytics. These innovations are helping farmers…

Read more

Upstream Appoints EV Charging Pioneer Wulf Schlachter as Strategic Advisor

As the EV charging ecosystem continues to expand, so do the cybersecurity risks associated with it. Charging infrastructure, from charging stations to cloud-based services, is…

Read more

Securing the Future of Autonomous Vehicles

Connected Autonomous Vehicles (CAVs) represent one of the most transformative innovations in transportation, but with this transformation comes a new array of cybersecurity challenges. Recently,…

Read more
Skip to content